MAX-MALL商務寫字樓樓書文案

P1-2 空
P3
前所未有，只因超越所有
Unprecedented, only because surmounted all
P4
滌綸紙

P5-6
MAX-MALL 創新一體化商業模式之寫字樓
The office building

我們不僅是這個時代潮流的跟隨者，我們同時也在引領這個時代
在閔行，MAX-MALL，正在填補一項空白，創造一種商業模式
一切，源于我們對上海、對閔行，對您的商務需求的深入洞察
締造高端商務新概念
MAX-MALL與您一起，詮釋新型辦公理念。
In whole plan design performance history, MAX-MALL throughout key annotation new work idea. In order to high pursue standard, the omni-directional commercial space, accurate armor, EOD all sorts of 21st century internationalization office popular classical commerce pattern, effective introduction MAX-MALL. Except boosts the Minhang area the commercial domain development, but also will initiate the broad in scale enterprise commerce innovation movement.

P7-8
勢成大事業者，必因勢而動
Because of the trend the alternant person can succeed

P9-10
大勢

600百萬白領，而且數字還在增加，上海，需要多少商務空間？
The economy in Shanghai

上海經濟持續增長，寫字樓市場不斷上揚，2008奧運、2010世博，后WTO時代來臨，上海經濟在新的市場環境中依然持久穩步發展，吸引到越來越多的跨國公司在上海設立地區總部。相應的第三產業如法律、咨詢、金融等現代服務業迅速發展，服務商品增多，形成了“總部經濟”和“樓宇經濟”。這兩大經濟體系被各區政府所重視，CBD建設提上政府重點規劃內容。與之對應，上海的中高檔寫字樓供應整體規模仍然偏小，傳統CBD區域接近飽和，寸土寸金。兩大因素直接碰撞，引導上海寫字樓市場的持續升溫。越來越多的國內外企業需求，催生寫字樓市場空間不斷上揚。
2,008 Olympic Games, 2,010 th are abundant, the latter WTO time approaches. The Shanghai economy still lasting with steady steps develops in the new market environment. Corresponding modern service industry rapid development and so on tertiary industry like law, consultation, finance, the service commodity increased, has formed "the headquarters economy" and "the building economy". We believed the Shanghai economy the development tendency won’t slow down in very long period of time, the more and more many domestic and foreign enterprises demand, will stimulate to movement the office market space to rise unceasingly.

浦東有陸家嘴，長寧有虹橋，黃浦有南京路，閔行，理應也有！
Minhang manufacture blue print
隨著近年市區人口向近郊大量遷移，人口總量急速增長使閔行逐漸顯現副城市的地位。由于南上海的龍頭徐匯區，正在努力將徐家匯商務區升級為CBD，與其相鄰的閔行也受到大潮推動，預備在中高端商務領域發展。應對區域發展的態勢，政府制訂了生態閔行、人文閔行、科技閔行的遠景規劃。目前區域擁有18個公園、24塊綠地，已經打下生態環境基礎。上海交通大學、華東師范大學兩所高校積淀悠久人文，為閔行營造特色商業氛圍；INTEL與MICROSOFT先后入駐，IT巨頭奠基科技閔行。生態、人文、科技的外部環境初步形成，未來的中高端商務區已在醞釀，將造就一個不斷增長的海量寫字樓市場。
Xu Hui District is upgrading its business district to become another of Shanghai’s CBD while its neighbor Min Hang District, under Xu Hui’s influence, is ready for its own up division commercial affair development.  Min Hang’s local government, according to the current situation of its local development, schemed a whole set of measures to form the ecological cornerstone. Higher Education contributes to the specialty of the local commercial atmosphere. Intel, Microsoft and other IT powerhouses set up the technical foundation. The settlement of the local ecological, humanistic and technical environment will establish an exponentially increasing market for office buildings.

P11-12
趨勢

與其寸土必爭，不如另辟天地The outer circle market heat
由于市中心寫字樓容納量日趨飽和，辦公成本居高不下，中心城區外沿寫字樓市場開始升溫。在外資增加注入，大量企業紛紛謀求在上海一席之地的同時，市中心土地緊張、供小于求的矛盾也日益突出，帶來的結果就是市中心甲級寫字樓租金日益高漲。上海中心城區商務成本過高的壓力，傳導到了企業運作的層面，便成為跨國公司分流，大量企業由市中心遷往郊區。聯合利華、飛利浦、阿爾卡特等多家全球知名企業都將其制造業部分從原先的中心城區遷往遠郊。這一系列遷徙運動表明，跨國公司的郊區化運動已經開始。受其帶動，也有越來越多的中小企業和服務業出于運營成本的考慮，將目光對準了具有商務發展潛質的郊區。閔行現有的配套和毗鄰徐匯、盧灣的地緣優勢正好匹配中心城區外沿的特性，區域寫字樓市場正在快速升溫。
Pours into in the foreign capital increase, the massive enterprise seeks while Shanghai small space, the town center land tense, for the contradiction which is smaller than asks also day by day is prominent, the result which brings is in abundance the town center a-grade office rent grows to ever greater heights. Minhang existing forms a complete set and adjoins Xuhui, the Lu Wan geography superiority just right match city Chinese and foreign along the market characteristic, the region office market fast is elevating temperature.

MAX-MALL，讓閔行高檔寫字樓不再缺席Upscale office building
與適合的區域環境和迅速升溫的寫字樓市場相比，閔行現有的商務項目供應仍然較為落后。整體辦公形態以“住宅式辦公、工廠式辦公”為主，區域高端商務市場尚為一片空白。MAX-MALL準甲寫字樓，在整個閔行都在為提升商務形象而努力的時候，耀世而出。帶來的不僅僅是填補空白的魔方，而是必將掀起一股高端商務的浪潮，將閔行區域陳舊的、落后的辦公體制席卷而去。為企業帶來更人性化、更有效率、更具競爭力的企業形象。MAX-MALL將引發大規模企業入駐閔行的運動，使閔行商務版圖全面升級。
Compares with the suitable region environment and the rapid elevation of temperature office market, the Minhang existing commerce project supply was still backward.. Will be able to manifest humanity, to have the efficiency, can promote the enterprise competitive power and the enterprise image, MAX-MALL initiates the large-scale enterprise to enter in Minhang's movement, will cause the Minhang

P13-14
天然中心商務區潛質，銀都路漸成新亮點The center business area potential
在閔行區域的商務版圖中，我們找到了未來發展的關鍵點。銀都路――橫挑閔行西部的莘莊工業區和東部的新浦江城；蓮花南路――貫穿北部虹橋地區和南部紫竹高科技園區。兩條要道交會點輻射兩大高校、紫竹科技園區、Intel、Microsoft軟件園，坐擁八大住宅板塊。在梅隴未來規劃中，將融入集金融、制造、信息、文化及行政于一體的政務中心，為八大住宅板塊提供工作生活的整合服務。該區域完美的規劃、生態環境、便捷交通網絡、一應俱全的商務生活配套，有形成中心商務區的天然條件。MAX-MALL坐落于蓮花南路銀都路，愈積愈濃的商務氛圍，對任何一個企業來說都是一個發展的新平臺，是全面提升企業競爭力不可或缺的機會。
In in the Minhang region commercial domain, we had found the key point which the future will develop. In Meilong in the future plan, including the collection finance, the manufacture, the information, the culture and the administration in body government affairs center place, will be eight big housing tectonic plates provides the work life the conformity service. Because recovers the product thicker commerce atmosphere is the enterprise comprehensively promotes the indispensable condition, will obtain the infinite development opportunity in here.